Western Digital had announced the newÂ WD Elements Play Multimedia Drivetoday.Â The WD Elements Play is a new dedicated multimedia drive that stores as much as two terabytes of consumersâ€™ digital videos, photos and music for playback on big-screen home theatre systems in up to Full-HD 1080p resolution. The WD Elements Play multimedia drive will run most of the file formats popular with consumers for their personal content, including H.264, MKV, .MOV and Real Mediaâ€™s RMVB, common in the Asia-Pacific region. The retail price for WD Elements Play multimedia drive 1TB is RM 599 and the WD Elements Play multimedia drive 2TB is RM 749.
For RM599, what you get is a 1TB hard disk that can play media files on the go connected to your HDTV compared to those lousy not-that-cheap China made external players that you can get from most electronic outlets which do not support some video formats. Is this is a good deal? You tell me. Press release as follows.
WDÂ® MULTIMEDIA DRIVE STORES 2 TERABYTES
AND PLAYS MEDIA IN FULL-HD 1080P
New WD Elements Playâ„¢ Multimedia Drive Runs Wide Variety of Formats, Including MKV and Real Media RMVB
Kuala Lumpur â€“ 29 September 2010 â€“ Western DigitalÂ® (NYSE: WDC), the world’s leader in external storage solutions, today introduced a new dedicated multimedia drive that stores as much as two terabytes of consumersâ€™ digital videos, photos and music for playback on big-screen home theater systems in up to Full-HD 1080p resolution. The WD Elements Playâ„¢ multimedia drive will run most of the file formats popular with consumers for their personal content, including H.264, MKV, .MOV and Real Mediaâ€™s RMVB, common in the Asia-Pacific region.
The new WD Elements Play multimedia drive streamlines the sometimes arduous task of managing personal media collections by combining high-capacity storage with a high-definition media player. Users now can aggregate their personal media collection into one library and play them on the largest screen and highest fidelity sound system in their home â€“ all from the same, simple device. The multimedia drive attaches directly to usersâ€™ televisions with composite video or HDMI connections for Full-HD 1080p resolution.
According to research firm Parks Associates, consumers are amassing increasing amounts of digital content.Â The average content stored per household was nearly 100 gigabytes in 2009, including 350 video files, and is expected to grow more than eightfold by 2014. Consumers continue to seek easy-to-use solutions for enjoying that content in their living room and on the best screen in the house.
â€œConsumers manage their growing media collections in many different ways,â€ said Craig Davis, Director, Sales & Marketing, Branded Product Group, Western Digital Asia Pacific Region. â€œWD is providing an increasing range of devices that assist people with saving, protecting and enjoying their personal digital content. With over two terabytes of capacity and the ability to connect to HDTVs, WD Elements Play multimedia drive consolidates these functions in one device, making it easier than ever for consumers to experience their entertainment on their best equipment.â€
Additional WD Elements Play features are:
Intuitive interface with DVD navigation;
Photo slideshow with music playback;
Video playback with audio channel selection and subtitle support;
Digital audio output via optical or HDMI;
File transfer or deletion directly from the user interface;
Automatic play from local storage for digital signage;
3-year limited warranty; and
Price and Availability
The new WD Elements Play multimedia drive is available in 1 TB and 2 TB capacities and has a three-year limited warranty. The WD Elements Play multimedia drive are distributed by Eternal Asia Sdn Bhd. MSRP for the WD Elements Play multimedia drive 1TB is RM 599 and the WD Elements Play multimedia drive 2TB is RM 749.